A very concious brand

One of my favorite brands, for several reasons, is H&M. Some of these are their affordable prices, their collaborations with well known designers, and of course, the quality and cutting edge designs from each of their collections.

I think I’m not overstating when saying that we all have had at least one H&M piece in our wardrobe, and I believe that being a global brand with such impact has been the major motive for them to worry and start taking care of our planet. This, by launching a new collection (an extension on an existing one called Conscious collection) made from sustainable materials, including organic cotton, recycled polyamide, polyester and Tencel.

So, for those eco-friendly fashionistas, this collection entitled “Conscious Exclusive” will be available in 140 H&M stores and online from April 4. It includes standout partywear such as evening gowns, backless dresses, sheer details, wide-leg trousers, amazing corsets, an assymetrical-cut black jumpsuit (which Imm specially in love with), and a lot of standout accesories for both women and men.

I can’t wait to see the whole collection and maybe if I’m lucky, have one or two pieces for myself!

Una de mis marcas favoritas por muchas razones, es H&M. Algunas de ellas  son sus precios accesibles, las colaboraciones con diseñadores famosos, y sobre todo la calidad en la ropa y diseños vanguardistas en cada una de sus colecciones.

La verdad creo que no exagero cuando digo que todos hemos tenido al menos algo de H&M en nuestro armario, y pienso que por ese motivo y el hecho de ser una marca mundial con tanto impacto ha generado en ellos la iniciativa de comenzar a cuidar de nuestro planeta, lanzando una nueva colección (la cual es una continuación de su ya existente coleccion llamada “Conscious Collection”) a base de materiales sustentables, como algodón orgánico, poliamidas y poliésteres reciclados y Tencel.

Así que, para aquellos amantes de la moda que además se preocupan por nuestro medio ambiente, esta colección titulada “Conscious Exclusive” estará disponible en 140 tiendas y en línea a partir del 4 de abril. Ésta incluye ropa de fiesta como vestidos de noche, sin espalda, detalles traslúcidos, pantalones anchos, increíbles corséts, un traje negro de corte asimétrico (del cual estoy especialmente enamorada), y un montón de accesorios sobresalientes, tanto para mujeres como para hombres.

Me muero por ver la colección entera y tal vez si tengo suerte, poder tener una o dos piezas para mí.

Source: VOGUE

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Posted by: Ana Lucía

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5 thoughts on “A very concious brand

  1. Love it!!! I have quite a collection of H&M pieces and now you’re adding to the fact that they are going green? OMG!!! That’s even better. Thanks for sharing. I might have to stop in an snatch up a few pieces when they are in the stores.

  2. wllw says:

    Great styles made with sustainable materials. Excellent excellent effort.

  3. Great post!!

    xx

    yesterdaymeetstomorrow

  4. janet says:

    oooh i didnt know this!!!! Great and cant wait to see the collection :) thanks for sharing

    Do you want to follow each other on bloglovin???

    http://fashion-a-holic.com

  5. bymyheels says:

    Councious and amazing!! Nice collection

    Kisses
    Lara

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