A very concious brand

One of my favorite brands, for several reasons, is H&M. Some of these are their affordable prices, their collaborations with well known designers, and of course, the quality and cutting edge designs from each of their collections.

I think I’m not overstating when saying that we all have had at least one H&M piece in our wardrobe, and I believe that being a global brand with such impact has been the major motive for them to worry and start taking care of our planet. This, by launching a new collection (an extension on an existing one called Conscious collection) made from sustainable materials, including organic cotton, recycled polyamide, polyester and Tencel.

So, for those eco-friendly fashionistas, this collection entitled “Conscious Exclusive” will be available in 140 H&M stores and online from April 4. It includes standout partywear such as evening gowns, backless dresses, sheer details, wide-leg trousers, amazing corsets, an assymetrical-cut black jumpsuit (which Imm specially in love with), and a lot of standout accesories for both women and men.

I can’t wait to see the whole collection and maybe if I’m lucky, have one or two pieces for myself!

Una de mis marcas favoritas por muchas razones, es H&M. Algunas de ellas  son sus precios accesibles, las colaboraciones con diseñadores famosos, y sobre todo la calidad en la ropa y diseños vanguardistas en cada una de sus colecciones.

La verdad creo que no exagero cuando digo que todos hemos tenido al menos algo de H&M en nuestro armario, y pienso que por ese motivo y el hecho de ser una marca mundial con tanto impacto ha generado en ellos la iniciativa de comenzar a cuidar de nuestro planeta, lanzando una nueva colección (la cual es una continuación de su ya existente coleccion llamada “Conscious Collection”) a base de materiales sustentables, como algodón orgánico, poliamidas y poliésteres reciclados y Tencel.

Así que, para aquellos amantes de la moda que además se preocupan por nuestro medio ambiente, esta colección titulada “Conscious Exclusive” estará disponible en 140 tiendas y en línea a partir del 4 de abril. Ésta incluye ropa de fiesta como vestidos de noche, sin espalda, detalles traslúcidos, pantalones anchos, increíbles corséts, un traje negro de corte asimétrico (del cual estoy especialmente enamorada), y un montón de accesorios sobresalientes, tanto para mujeres como para hombres.

Me muero por ver la colección entera y tal vez si tengo suerte, poder tener una o dos piezas para mí.

Source: VOGUE


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Posted by: Ana Lucía

We “Call Us Whatever” do not own all of the pictures and material posted. However we agree to credit any author or source of information referred, and  would be glad if you did the same with ours. Thanks for visiting.


5 thoughts on “A very concious brand

  1. Love it!!! I have quite a collection of H&M pieces and now you’re adding to the fact that they are going green? OMG!!! That’s even better. Thanks for sharing. I might have to stop in an snatch up a few pieces when they are in the stores.

  2. wllw says:

    Great styles made with sustainable materials. Excellent excellent effort.

  3. Great post!!



  4. janet says:

    oooh i didnt know this!!!! Great and cant wait to see the collection :) thanks for sharing

    Do you want to follow each other on bloglovin???


  5. bymyheels says:

    Councious and amazing!! Nice collection


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